Small Business Owners: Would You Use My Services?
I am considering starting a services business to help small businesses in my area. I am an experianced staff accountant and have a great deal of background as an analyst for a large corporation. I’ve learned a lot along the way about helping to maximize cash flow and profitability using tools and metrics that most small business just don’t have. A lot of small businesses simply don’t want to pay a bookkeeping service or for consulting concerning the nature of their businesses, but I think that;s a mistake. Given the lack of actual business and accounting experience most SB owners have. The question is, could you be convinced as a small business owner to use my services on a consulting or an ongoing basis, if I can make the case that I can help you make your business grow and thrive? Honest answers only please.
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It is not the people here on Yahoo you should be asking, but the owners of the buisinesses you want to have as clients. i think you’d be better off doing some old fashioned marketing the old small town way.
Call around, or just walk around, and contact some business owners of the type of businesses you are thinking of as clients. Buy them coffee or whatever. Don’t try to sell them anything. Just tell them about yourself and the type of business you are considering. Ask them how they do their bookkeeping and accounting, and what is good about it, and what they wish would be better about what they do now.
this will do several things, it will introduce you to them when you are not trying to sell them on something. You will get a better picture of the local businessmen and what they see as their needs. It will give you ideas about how to approach them, maybe set up bundles of services differently that helps them with what you needs, while you get a reasonable fee for.
Plus, you’ll have a good idea how to approach them later to sell them on your services.
“John, the things you told me about sounded exactly right, so I set this up. I’d like to show it to you, can I?”
I have an accountant but thanks.
I certainly think you can. Most small businesses do this in-house with the use of Quickbooks. It is a time consuming effort but their is comfort in keeping it in-house. If you make sure you have the most popular software so that you can do a slow transition from some in-house / some outsourced to you, to all outsourced to you once the comfort level necessary is reached, I think you’ll do great. So, in short, I think it is a very valuable, sellable service, as long as you have the right pitch and tools to “puppy dog” them into making you their long term, outsourced solution.
Good luck!
Sure, but you need a better pitch. Maybe something like “I’ll save you money and time”.
Yes. Price is the main thing. new businesses usually arent bringing in a profit right away and don’t want to pay extra for something they can do themselves. Maybe market yourself to people before they start the business so they will use you once they start and factor your costs in, as opposed to trying to convince people who already have businesses only.
Sure, but us small business owners <—- don’t want a high price point we can’t afford it and we are not getting any breaks from the gov’t other than the standard deductions.